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Home Depot Appoints New SVP, CMO
April 24, 2008
Atlanta-based The Home Depot Inc. announced the appointment of Frank Bifulco as senior vice president and chief marketing officer, effective April 28, 2008. Bifulco will report directly to Craig Menear, executive vice president of merchandising, and will oversee the company's marketing vision, category marketing and brand development. Previously, Bilfulco served as chief customer officer and president of Pawtucket, R.I.-based Hasbro Inc. Home Depot operates 2,257 stores in 50 states, the District of Columbia, Puerto Rico, the U.S. Virgin Islands, Guam, Canada, Mexico and China.
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DDI visited the new JCPenney department store at Manhattan Mall in New York and spoke with store manager Joe Cardamone. Below is video of that conversation paired with a walk-through tour of the new store. For more on the JCPenney store, look out for DDI's November/December issue mailing out at the end of November.
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