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Magnolia Bakery Opens First Overseas Location in Dubai
February 02, 2010
New York-based Magnolia Bakery announced the grand opening of its Dubai annex, its first location outside of the United States. Through an exclusive territorial license agreement, the new bakery, located in the Bloomingdale's Home store within The Dubai Mall, will be managed and operated by Al Tayer Insignia, the luxury retail company of Al Tayer Group. Featuring their signature vintage design, the new Magnolia Bakery in Dubai will measure about 885 sq. ft. and will offer freshly baked, old-fashioned desserts. In the months to come, they will also introduce a full line of merchandise items, including T-shirts, aprons and cookbooks. Magnolia Bakery prides itself on tradition and quality and is committed to satisfying loyal patrons while maintaining the integrity of the brand. The Dubai location marks the fourth Magnolia Bakery to date, preceding soon-to-open locations in Manhattan's Grand Central Terminal in late February 2010 and in Los Angeles in April 2010.
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DDI visited the new JCPenney department store at Manhattan Mall in New York and spoke with store manager Joe Cardamone. Below is video of that conversation paired with a walk-through tour of the new store. For more on the JCPenney store, look out for DDI's November/December issue mailing out at the end of November.
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