Frederick's of Hollywood Expands in Middle East
March 15, 2011
New York-based Frederick's of Hollywood Group Inc. has entered into an exclusive multiyear licensing agreement with Abu Dhabi-based Emirates Associated Business Group (EABG) to build and operate Frederick's of Hollywood retail stores in the Middle East. The agreement allows EABG to open at least 10 Frederick's of Hollywood retail stores in six Middle Eastern countries during the next three years, with additional store openings based on a mutually agreed upon expansion plan. In addition, a flagship store in Abu Dhabi is scheduled to open in April 2011.
