Macy’s to Open Toys “R” Us In-Store Shops
October 11, 2012
Cincinnati-based Macy’s Inc. and Wayne, N.J.-based Toys “R” Us Inc. have signed an agreement to offer Toys “R” Us Express-branded departments in 24 Macy’s stores during this year’s holiday season. The departments, which will operate on a leased basis, will average about 1,500 sq. ft. They will be open for a period of about three months in major markets, including Herald Square in New York; downtown Seattle; Union Square in San Francisco; and Lenox Square Mall in Atlanta. The departments will offer an edited assortment of the most popular items from Toys “R” Us, and based on a number of factors, the concept could be expanded in the future.