DDI - Saks Continues Growth for Saks Fifth Avenue OFF 5TH

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Saks Continues Growth for Saks Fifth Avenue OFF 5TH
May 05, 2010

New York-based Saks Inc. confirmed plans for its continued growth this year with four new Saks Fifth Avenue OFF 5TH stores and the complete renovation of an existing OFF 5TH store. New OFF 5TH stores will open in metropolitan Pittsburgh; Portland, Ore.; Houston; and Raleigh/Greensboro, N.C. The new OFF 5TH stores will range between approximately 23,500 sq. ft. and 29,000 sq. ft. The OFF 5TH store in Riverhead, N.Y., is undergoing renovation and is the first in the chain to receive a complete remodel to reflect the company’s new concept, which debuted in 2008 in Orlando, Fla. Since then, the company has opened 10 new-formatted OFF 5TH stores across the country. The new OFF 5TH store design features a “luxury in a loft environment” that is modern and easy to shop, including open floor plans, moveable fixtures and brighter lighting. These new stores also feature enhanced merchandise offerings in several categories, including jewelry, shoes, sunglasses and skincare. “We are very pleased to continue the growth underway at OFF 5TH," said Robert Wallstrom, president of OFF 5TH. “Not only does our new format better showcase our merchandise selections and create a wonderful shopping environment, but we also have enhanced customer service through increased staffing.”

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