DDI - U.S. Expansion a Top Growth Strategy for Retailers

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U.S. Expansion a Top Growth Strategy for Retailers
March 13, 2013

According to a survey of 100 retail chief financial officers, conducted by BDO USA LLP, 30 percent of CFOs said U.S. expansion will be their priority growth tactic in 2013. The survey found that expanding retailers, like Apple and H&M, plan to continue to look for Class-A store locations in high-traffic spots to afford better access and convenience for customers. In addition to store expansion, CFOs also say improving merchandise assortment (24 percent) and e-commerce and mobile commerce (22 percent) will be top growth tactics this year. The seventh-annual BDO Retail Compass Survey of CFOs examined the opinions of 100 chief financial officers at leading retailers located throughout the country. The retailers in the study were among the largest in the country. The survey was conducted in January and February.