WSL/Strategic Retail Expands Executive Team
July 17, 2012
New York-based WSL/Strategic Retail has expanded its executive team with the appointment of Peter Muratore as vice president, and Cynthia Walsh as vice president of consulting services. Muratore brings more than 20 years of shopper insights solutions and consulting experience across various sectors. In his new role, he will be responsible for business development and the expansion of WSL’s strategic consulting services to influence actionable shopper strategies. Walsh brings more than 15 years of expertise in marketing, consumer insights and media. At WSL, Walsh will lead consulting initiatives that define the right strategy for clients to ensure their successful collaboration with retailers and greatest impact on shoppers. The company also has named Desirée Phillips as director of market research.